The Hebasca Hotel Group has successfully integrated a third hotel to using NFS Technology’s specialist hotel management system to ensure total management capability of accommodation together with restaurant and leisure facilities.

The Hebasca Group, which compromises Tommy Jacks Beach Hotel, Hebasca and An’Mor in the heart of Bude is one of Cornwall’s newest hotel groups and already a category winner in The Sunday Times Ultimate 100 British Hotels.

Sleek and modern in room décor and with local facilities of bars and restaurants, The Hebasca Group introduced roomMaster initially to Tommy Jacks and Hebasca Hotels so that General Manager Bo Strohm could maintain overall management on online booking capabilities and ensure an efficient process is maintained at hotel level to deliver a great guest experience.

So impressed, Bo has recently added its third hotel, An’Mor to roomMaster and has extended the scope of the specialist software across the group to offer a gift card programme to maximise guest loyalty.

Says Bo: “As a newcomer to the Cornwall hotel scene, we know we are up against intense competition with soaring standards, innovations rising and different tastes to cater. It is up to us to ensure we offer the greatest guest experience, and this is right from booking stages, through to experiencing our facilities and the review of their stay.

“Here, roomMaster from NFS has been invaluable as a total solution provider to which we have come to rely. The multi-level functionality simplifies administration tasks so that we can run our hotels even more efficiently than before. roomMaster’s flexibility also allows us to integrate even more tasks into the software such as gift cards, allowing the technology to evolve with us as we grow, ultimately for the benefit of our guests.”

Sanjay Saptashi, Head of Operations at NFS added: “As an innovative technology provider operating in the hotel industry, it’s important to be working with up and coming hotel groups such as Hebasca who are leading the way in continuing to meet the demands of their guests and deliver a great experience, and being awarded at the highest level for their efforts.”

roomMaster from NFS is a fully integrated property management software for hotels from ten to more than 1,000 rooms. It easily and seamlessly handles reservations, sales ledger, point of sale, gift cards, sales and marketing functionality and the ability to make better rate decisions through dynamic yield management.

Linking to leading channel manager Navarino/SynXis, roomMaster enables automatic updates to GDS’s and leading booking sites such as Expedia, Wotif, and Agoda.

For maximum efficiency, reservations from booking sites and from the hotels own website are automatically captured by Navarino/SynXis and imported directly into the hotels’ roomMaster reservation system, eliminating the need to manually re-key reservation emails and faxes.

For more information on roomMaster or further details on NFS Technology, please visit

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